Pearson is delighted to announce a brand-new suite of vocational qualifications focusing on the ever-changing and fast-paced world of marketing.

BTEC Marketing is available at Level 2 and Level 3 and is part of the Business, Enterprise, and Law suite of BTEC qualifications which help your learners to learn, grow and apply skills that are suitable for the modern-day marketer.

BTEC Marketing+

BTEC Marketing+ is tailored to support learners who are studying the BTEC National in Marketing 2020. This new digital resource is ideal for blended learning delivery. This cutting-edge online resource gives your learners videos, infographics, case studies, work activities, self-learning quizzes and more, to enhance and secure the learning aims of the qualification.

Units covered:

Unit 2 - Marketing Principles
Unit 3 - Customer Communications
Unit 4 - Applying Digital Marketing
Unit 5 - Branding Products and Services
Unit 6 - Creating Customer Loyalty
Unit 8 - Customer Immersive Experiences
Unit 9 - Activating a Brand
Unit 11 - Influencer Marketing
Unit 12 - Marketing Research