Series Name

BTEC First Business Student Book

Part of the Course Materials series

Publication Date
June 2013

Your Student Book covers all core and mandatory units required for the Award, Certificate and Extended Certificate, and a wide selection of optional units. Activities in each unit provide support in the classroom and independent study, and the BTEC Assessment Zone gives tips for both internal and external assessment, as well as practice assignments.

Just teaching the Award?

Learn more about our BTEC First in Business Award Student Book.

Contents Listing

Unit 1: Enterprise in the Business World
Unit 2: Finance for Business
Unit 3: Promoting a Brand
Unit 4: Principles of Customer Service
Unit 5: Sales and Personal Selling
Unit 6: Introducing Retail Business
Unit 7: Providing Business Support
Unit 8: Recruitment, Selection and Employment
Unit 9: Principles of Marketing
Unit 10: Using Business Documentation
Unit 11: Building Successful Business Teams
Unit 12: Introducing Law and Consumer Rights
Unit 13: Financial Planning and Forecasting
Unit 14: Business Online
Unit 17: Visual Merchandising in Retail Business

Sample Content

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